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Google’s Gemini is already winning the next-gen assistant wars

Illustration: The Verge

One of the most important changes in Samsung’s new phones is a simple one: when you long-press the side button on your phone, instead of activating Samsung’s own Bixby assistant by default, you’ll get Google Gemini.

This is probably a good thing. Bixby was never a very good virtual assistant — Samsung originally built it primarily as a way to more simply navigate device settings, not to get information from the internet. It has gotten better since and can now do standard assistant things like performing visual searches and setting timers, but it never managed to catch up to the likes of Alexa, Google Assistant, and now, even Siri. So, if you’re a Samsung user, this is good news! Your assistant is probably better now. (And if, for some unknown reason, you really do truly love Bixby, don’t worry: there’s still an app.)

The switch to Gemini is an even bigger deal for Google. Google was caught off guard a couple of years ago when ChatGPT launched but has caught up in a big way. According to recent reporting from The Wall Street Journal, CEO Sundar Pichai now believes Gemini has surpassed ChatGPT, and he wants Google to have 500 million users by the end of this year. It might just…

Read the full story at The Verge.

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